ASEANMEET 2019 delegates in a group photo with officials at Tourism Malaysia. Image: The Bruneian


Tourism Malaysia recently launched its inaugural buyers and sellers B2B session dubbed “ASEANMEET 2019” in Melaka, gathering over 50 travel agents from regional countries.

The event which was hosted in conjunction with Visit Malaysia 2020 aimed to promote Malaysia as a tourist destination next year by updating various tourism products and services to the delegates.

The week-long event which consisted of a post-tour programme to selected Malaysian states was participated by agents and media from Cambodia, Indonesia, Laos, Myanmar, the Philippines, Singapore, Thailand, Vietnam and Brunei.

Travel agent representatives at the launch of ASEANMEET 2019 held at Hatten Hotel in Melaka. Image: The Bruneian

For Brunei, four representatives from Pan Bright Travel Service, Anthony Tours and Travels, Freme Travel and Straits Central Agencies took part in the informative and fun programme.

Sales and Business Development Manager at Pan Bright Travel Service Nur Khadijah Abdullah said that the event gave good opportunities to buyers to learn more about Malaysia  tourism products.

Travel agents from Anthony Tours and Travels and Straits Central Agencies seen talking to a seller during the B2B ASEANMEET 2019. Image: The Bruneian

“(Malaysia) is suitable for the Brunei market because halal food is easily available, value for money and definitely a good place for families,” she said.

Nur Khadijah also had the chance to explore Melaka and one of her most favourite places is Encore Melaka – a performing arts theatre with 360 degree rotating audience platform facing a 240 meter-long stage.

Travel agent Freme Travel seen talking to a seller during the B2B ASEANMEET 2019. Image: The Bruneian

The manager expressed her sincere appreciation to Tourism Malaysia for hosting the event and hoped to have more events as that in the future.

ASEANMEET 2019 was a partnership between Tourism Malaysia and private sectors such as Malaysia Airlines Berhad, Melaka State Tourism and Hatten Hotel Melaka as the principal sponsors of the programme, with International Division South East Asia, Tourism Malaysia as the secretariat.

Director Promotions Division (Southeast Asia) at Tourism Malaysia Noran Ujang seen delivering his remarks at the launch of ASEANMEET 2019. Image: The Bruneian
A traditional performance during the welcoming dinner of delegates held at Hatten Hotel in Melaka. Image: The Bruneian

In his welcoming statement, Tourism Malaysia’s Director General Datuk Musa Yusof said that Malaysia is targeting a total of 30 million international tourist arrivals with RM100 billion tourist receipts next year.

“ASEAN contributed huge arrivals with 18.11 million tourists in 2018. Up until July 2019, the numbers also recorded positive growth of 4.7 per cent in comparison to 2018,” he said.

The colourful riverside of Melaka. Image: The Bruneian

After the launch of ASEANMEET, the Bruneian delegates went to the Eastern Coastal state of Malaysia, Terengganu.

The group had the opportunity to visit several interesting places such as the famous Noor Arfa Batik Craft Complex, the latest landmark Kuala Terengganu Drawbridge, Terengganu State Museum and Pasar Payang.

The iconic Kuala Terengganu Drawbridge. Image: The Bruneian

The Bruneian | MELAKA


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