(L-R): Head of Brand Strategy at Progresif Hafiza Mohamad, Business Coach Lisa Dato Paduka Hj Ibrahim and Big BWN Project and Womennovation Brunei founder Noorhafizah Hj Rashid during the launch of the academy. Image: Analisa Amu

Progresif recently launched the Progresif Women’s Future Academy with hopes to empower and encourage women’s professional growth on an extensive level.

The inaugural platform which programme entails an 18-week coaching session is a partnership between local woman empowerment initiative Womennovation Brunei under Big BWN Project and Business Coach Lisa Dato Paduka Hj Ibrahim.

Big BWN Project and Womennovation Brunei founder Noorhafizah Hj Rashid said the sessions are designed to guide women to identify their goals and full potentials.

“This is while they are building on their business and life that is more profitable and sustainable for their future,” she said.

Big BWN Project and Womennovation Brunei founder Noorhafizah Hj Rashid during the launch of the academy. Image: Analisa Amu

For her part, Lisa, an internationally recognised Associate Certified Coach (ACC) under the International Coach Federation (ICF) and a Certified Master Practitioner of Neuro-Linguistic Programming (NLP) said the project is hoped to provide an impact on women in the country.

“There are so many opportunities out there (that are) not necessarily (just) jobs so we want to work and coach women to help them have the tools that they need and the confidence, focus and drive to actually start their own businesses.”

“Meanwhile, for women who already have an existing business, we want to help them own their worth, charge what they are worth and form what they are doing. This is the whole goal of empowering women.”

With more than 20 years of experience in running companies as well as numerous entrepreneurial ventures, Lisa identified a crucial factor to help participants along their journey.

“First thing is clarity, which is being very clear with what it is that you want and how to get there. We will help you figure out what it is you want to do and how to allow yourself to feel authentic with what you’re doing.”

Business Coach Lisa Dato Paduka Hj Ibrahim and Big BWN Project and Womennovation Brunei founder Noorhafizah Hj Rashid during the launch of the academy. Image: Analisa Amu

This is followed by the discovery of their businesses including what they aim to do, how it’s best to package their services and products, charge appropriately while making a living and creating a life that they are content with.

“Women are caregivers, wives, daughters and mothers – this involves a lot of flexibility. I love working with women who want to set up their own businesses at their own time.”

She added that the workshop covers niche, branding, money mindset, values that align with what the participants aim to carry out as well as a signature system.

“This is where I work through with the participants – what it is they want to do in their business to create a system and packages while charging a worthy price.”

This includes sessions on how to close a deal and how to get ideal clients as well as niche.

“You don’t want to sell to everybody and it’s all about figuring out who your audience is and how to make them pay the most money for the products and services that you have.”

The programme is fully sponsored by Progresif under their educational platform, Progresif Minds and is part of their CSR pillars for education and entrepreneurship.

(L-R): Head of Brand Strategy at Progresif Hafiza Mohamad, Business Coach Lisa Dato Paduka Hj Ibrahim, Legislative Council member YB Nik Hafimi Haadii and Big BWN Project and Womennovation Brunei founder Noorhafizah Hj Rashid during the launch of the academy. Image: Analisa Amu

Requirements
Interested parties will go through an application process and must meet several requirements.

To be eligible, participants must be at a minimum age of 23 years with at least two years of relevant working experience be it part-time or full-time.

“They must have demonstrated collaborative and leadership skills and are required to commit with at least 98 per cent attendance rate throughout the programme,” said Noorhafizah.

The Big BWN Project and Womennovation Brunei founder added that participants must also be citizens or permanent residents of Brunei.

“We highly encourage women who identify themselves as aspiring career women, those who want to advance their careers or businesses.”

Applications for the Progresif Women’s Future Academy will be opened today until March 21 with the first cohort accomodating four candidates.

Interested applicants can register here. Sessions are expected to start on April 3 onwards.

The Bruneian | BANDAR SERI BEGAWAN

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