Royal Brunei Airlines (RB) recently received its Skytrax 4-Star Airline rating accolade officially from the international air transport rating organisation in a ceremony held in Jerudong.
The national carrier previously announced the award in July, joining an exclusive list of 4-star airlines in the world, thanks to its excellence in quality products and services delivery across the business.
RB was audited by the United Kingdom-based company using international benchmarks covering some 900 key assessment items.
Speaking at the event, RB’s Chief Executive Officer (CEO) Karam Chand said that the achievement marked a special milestone which ranks fairly high amongst the many accomplishments of the national airline.
“RB’s transformation journey started a few years ago and included the development of our products, services, network, infrastructure and equally importantly our people,” he said.
“The implementation of these initiatives has made a significant impact on the way we operate, our brand positioning and peer recognition. As a boutique airline we will continue to innovate and have the service focus as point of differentiation and create a long term competitive advantage,” Chand added.
Chand further extended his heartiest appreciation to RB team members both in Brunei and international stations for their valuable contributions and teamwork, expertise and dedication to strategically position RB as a globally competitive airline.
“This and many other achievements over the last few years truly reflect the spirit of RB and her people and our strong desire to help achieve the national objectives with an enhanced connectivity, and an enabler of growth in tourism and trade and to be Brunei’s international brand ambassador on a daily basis,” he said.
For his part, CEO of Skytrax Edward Plaisted, who was in the sultanate just for the event, said that gaining the 4-star airline certification has come through with the development and enhancement of front-line staff service.
“The introduction of new aircraft and cabin products have naturally played an important part in this quality improvement process, but it is the many different areas of staff service that form the final judgement for the star rating,” said Plaisted, congratulating RB for the many changes achieved.
At the recent Skytrax Top 100 airlines in the world yearly ranking, RB is placed at the 66th position from its 95th ranking in 2016.
RB was also named as one of the top five most improved airlines and not long ago as one of the top 10 most loved airline in the world.
Present at the ceremony held at Indera Kayangan Ballroom of The Empire Hotel and Country Club was Minister at the Prime Minister’s Office and Minister of Finance and Economy II YB Dato Seri Setia Dr Hj Mohd Amin Liew Abdullah, who is also Chairman of RB Board of Directors as well as RB Board Members, RB staff from local and outstation offices.
The Bruneian | BRUNEI – MUARA